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FGCU Deploys Noah Basketball – “Noahlytics”

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“Noahlytics’’ will provide players individualized dashboards that can be accessed in real time during practice to pinpoint the metrics behind makes and misses.

Florida Gulf Coast – August 18, 2022 (Tom Friend | SportTechieSBJ) – Noah Basketball’s sensor-powered analytics platform is being adopted by another NCAA men’s basketball team, Florida Gulf Coast University. 

FGCU set a school record for converted three-pointers last season with 347 and attempted the sixth-most three-pointers in the nation last season. Noah Basketball’s cloud-based shooting system—marketed as “Noahlytics’’—will provide players with individualized dashboards that can be accessed in real time during practice to pinpoint the metrics behind makes and misses. 

Virginia and Alabama are among the other men’s programs that have deployed the platform, which relies on sensors mounted on the backboard—along with cameras, artificial intelligence and facial recognition—to correct inconsistent shooting habits via audio feedback. 

The system can quantify the position of a basketball at 30 times per second, as well as the arc of a shot and its location within the rim when it goes through. The Noahlytics are the subsequent data points shared with the player, which are filtered by shot length, player name, court placement, makes and misses. Through machine learning, a player receives a diagnostic grade with data-driven suggestions on how to improve their shot-making. 

According to Noah Basketball, its expertise is based on the study of over 400 million shots taken by players of every level. The product has been installed in the practice facilities of 24 NBA teams, including the reigning champion Golden State WarriorsPhoenix SunsNew York KnicksToronto RaptorsLos Angeles Clippers and Portland Trail Blazers. The Big3 also recently installed the sensors during games this season where—alongside Microsoft’s Kinect motion sensors—it is providing players with metrics on shot depth and rotational spin.  

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